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SHARE THE GAME, SHARE THE LOVE / UBISOFT

Ubisoft, in order to demonstrate the positive impact that video games can have on the real world, launched an advertising campaign based on inspiring testimonials shared by various gamers.

We were tasked by the Fire Without Smoke studio to conduct these interviews and illustrate these   stories with short animated videos, inspired by the video games’ graphic universes.

The gamers were invited to tell their stories, describing how games have changed their lives for the better, focusing on their social and uniting impacts.

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Client

Fire Without Smoke

Production

Fire Without Smoke

Creative Direction

Jérome LC (Fire without smoke)

Realisation

Sébastien Landry

Vincent Bilodeau

Animation Direction

Vincent Bilodeau

Animation

Vincent Bilodeau

Malo Vandercruyssen

Daria Pelsher

Illustration

Pascal Brousseau

Malo Vandercruyssen

Music

Julien Mineau

Colegram 2024